we're re-writing beauty through the lens of eye safety

Become part of a self-care ecosystem that fuses safe beauty, hormonal health, eye nutrition, ocular hygiene and digital eye awareness — all told through the prism of ÈYES.

SAFE
IS
THE NEW
BLACK

YOUR PRACTICE
x EYESARETHESTORY

Now you can offer your patients high performance optocosmetics and skincare without compromising their eye health. Become part of a self-care ecosystem that fuses safe beauty, hormonal health, eye nutrition, ocular hygiene and digital eye awareness — all told through the prism of ÈYES.

BEAUTY
SHOULDN'T
HURT
EYES

blurring the lines between beauty and Pharma

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FOCUS

Nearly 10% of the U.S. Populations suffer from dry eye disease, occurring 1.5Xs higher in women than men

AT A GLANCE

female founded

wellness-meets-beauty brand

whole eye safety focus

backed by leading dry eye experts

science-based formulations

free of endocrine disruptors & neurotoxins

ophthalmologist & dermotologist tested

moving the convo from clean beauty to safe beauty

TOXIC RELATIONSHIP THERAPY

WE'RE EXPOSING MAINSTREAM BEAUTY TOXINS AND SHARING OUR BEST INTEL FOR PRACTITIONERS FACED WITH THE ONGOING CHALLENGE OF FERRETING OUT THE “NASTIES” IN THEIR PATIENT'S DAILY COSMETIC OR SKINCARE ROUTINE

OUR VISION

IS YOUR$

IF YOU JOIN US

In case you haven't noticed, we worship eyes. By participating in our growth as an ÈYESARETHESTORY affiliate, you become part of The Story. A vibrant community of eye care professionals and safe-eye beauty influencers advancing the conversation every day, both online and in the clinic.

Enjoy wholesaler pricing, in-store events, peer-to-peer engagement, on-trend webinars and expert content in the growing industry of optocosmetics and safe eye beauty. 

ÈYESARETHESTORY is exclusively available for professional retail in Ophthalmology, Optometry and Dermatology