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Eyes Are The Story Blazes as 2025 Safety in Beauty Finalist
Nominated for Best Digital Awareness, Influence & Outreach—Because Eye-Safe Beauty is a Revolution! ✨ Buckle up, beauty rebels—Èyes Are The ...
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Dry Eyes Wide Open: How to Keep Your Vision Safe Without Sacrificing Beauty
July is Dry Eye Awareness Month, and for me, this campaign is personal. Not just as a global advocate for eye health who has lobbied in Washington ...
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Celebrate National Sunglasses Day with Style, Science & a Splash of Summer
Step into summer with confidence and radiance this National Sunglasses Day! At Èyes Are The Story, we believe true beauty shines from within—and t...
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Hypoallergenic Or Just, Hype
In the world of beauty, the term “hypoallergenic” is often used to suggest that a product is safer or gentler—particularly for those with sensitive...
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Summer Skin Feels The Heat
Sticky with sweat. Clogged with SPF. Flushed from the sun... Grimy days and humid nights leave your face begging for a deep clean—but at what cost ...
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7 Ways To Swipe The Wipe
1. Eye Makeup Remover Did you know that your favorite eye makeup might be plotting a wrinkle revolution against your skin? That delicate, paper-...
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Because Inflammation Doesn’t Stop At Your Cheeks
Spring is in full bloom, and we’re all dreaming of that fresh, dewy glow that screams renewal. But for those with rosacea, the pink flush on your c...
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Illuminate & Renew: A Solar Eclipse for Your Skin
On March 29, North America experienced a rare solar eclipse—a celestial dance where the sun, moon, and Earth align in perfect harmony. Eclipses are...
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Spring-Proof Your Eyes & Beauty Routine
Pro-Tip from the Experts: Unlock Our Spring Allergy Hacks & Beauty Secrets to Bloom Radiantly, Itch-Free! Spring is here, bringing blooming f...
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🚨 Clean-up on Aisle Beauty!
Recalls: Mold, Bacteria and Fungus... We're accustomed to hearing these words associated with food recalls. But beauty products?
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Ugly Beauty: Forever Chemicals aka PFAS
While consumers chase miracle potions to remain forever-young, a troubling trend is emerging that should cause a Botox-breaking-wrinkle! Recent ...
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Eye On March: Autoimmune Awareness Month
March marks Autoimmune Awareness Month, a time dedicated to shedding light on the often invisible struggles faced by millions living with autoimmu...
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Why Are Skin Sensitivities on the Rise?
If your skin seems more reactive than ever, you’re not alone. Skin sensitivities are increasing globally, reflecting the modern world we live in—wh...
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