03.22.2025 Spring-Proof Your Eyes & Beauty Routine Pro-Tip from the Experts: Unlock Our Spring Allergy Hacks & Beauty Secrets to Bloom Radiantl... Read more Read more
03.15.2025 🚨 Clean-up on Aisle Beauty! Recalls: Mold, Bacteria and Fungus... We're accustomed to hearing these words associated with foo... Read more Read more
03.15.2025 Ugly Beauty: Forever Chemicals aka PFAS While consumers chase miracle potions to remain forever-young, a troubling trend is emerging that... Read more Read more
02.23.2025 Why Are Skin Sensitivities on the Rise? If your skin seems more reactive than ever, you’re not alone. Skin sensitivities are increasing g... Read more Read more
02.19.2025 Celebrate National Lash Day with Eye-Safe Beauty Tips February 19th is National Lash Day—a perfect moment to celebrate the allure of eyelashes, whether... Read more Read more
02.14.2025 Here's Why Caffeine Is More Than A Perky Beauty Trend Èyes Are The Story brews innovation by incorporating caffeine into our eyeshadow formulas, as res... Read more Read more
02.08.2025 Hyaluronic Acid: The Holy Grail of Hydration in ÈYES Skincare By Dr. Rachna Murthy Hyaluronic Acid (HA) is a powerhouse ingredient in ÈYES skincare, providing ... Read more Read more
02.05.2025 Harvard Medical School Research Shows Retinol's Hidden Eye Risks 👀 Groundbreaking research led by Dr. David A. Sullivan and his team at Harvard Medical School has r... Read more Read more
01.25.2025 Estrogen Replacement Therapy & Your Eyes: The Hidden Connection ERT can significantly exacerbate the signs and symptoms of dry eye disease (DED). If you’ve ever ... Read more Read more
01.09.2025 Inspiration: Lessons from the Road and the Startup Journey By Amy Gallant Sullivan Holding my medal from the Paris-Versailles race, I’ve been reflecting o... Read more Read more
12.27.2024 Perseverance: A Lesson in Tradition and Tenacity By Amy Gallant Sullivan Perseverance isn’t just about persistence—it’s about the grit and det... Read more Read more
11.21.2024 Women In Optometry: What Are Eye-Safe Cosmetics? Eye-safe cosmetics and skincare are specially formulated products designed to be safe for applica... Read more Read more