08.02.2023 Eyelash Growth Serum Castor Oil: Debunking the slippery claims Castor oil is all over the internet as a safe lash growth product. There is no scientific evidenc... Read more Read more
08.02.2023 Is Eyelash Growth Serum Safe for Sensitive Eyes ? Those with sensitive eyes, such as those with dry eyes, need to be cautious with the eyelash grow... Read more Read more
08.02.2023 Baby’s Got BAK! Benzalkonium chloride (BAK) is the most commonly used preservative in eye cosmetics. Preservative... Read more Read more
03.24.2023 Coming Up Roses Fragrance Not So Pretty For Your Eyes Èyes Are The Story products are uniquely fragrance-free. So... Read more Read more
02.08.2023 You're Outta Line! The Waterline, That Is Trendy eye-enhancing techniques such as Tightlining or waterlining are akin to torturing the meib... Read more Read more
07.18.2022 Take Head Outta Sand. Take Self to Eye Doc A Harvard doctor once described the sensation of dry eye as going to the beach, opening your eyes... Read more Read more
10.02.2021 It's True: Eyelash Bugs Are Dining On Your Eye Makeup You generally cannot see them, but a typical adult has up to 2,000 bugs living on their body at... Read more Read more
05.13.2020 10 Eye Makeup Minefields Culprits include alcohol, anti-freeze, acids, and a range of seemingly innocuous ingredients that... Read more Read more
05.12.2020 Beauty begins the moment you decide to be yourself… by Contributor, Maria Pribis, OD The illustrious Coco Chanel famously said: “Beauty begins the m... Read more Read more
05.12.2020 Can My Eyes Survive The 4th Industrial Revolution If your eyes feel like they're losing their mojo lately, it's probably due to your unending use o... Read more Read more
05.11.2020 Are You Applying Lashes Under False Pretense Who doesn't love getting glammed up with false eyelashes. When applying falsies, technique and sa... Read more Read more
03.10.2020 Ever Seen A Mermaid Cry You heard right. “Mermaid Tears" are a new makeup trend and application where eye shadow (the bri... Read more Read more